HTC seems to move forward to keep up with the industry’s trends as it reportedly ends production of its mini version of One M9. A HTC North Asian official is quoted announcing the development. It is said that the company has axed the product line for mini version after it was considered out of fashioned model as compared to the latest trends in the smartphone market.
This may be a disappointment for very few who are still sticking to the mini version of HTC One M9 but for HTC in general it may be an opportunity to get some uplift in the competitive market of big screen smartphones like Apple iPhone 6 Plus and Samsung Galaxy Note 4.
The announcement was recently made at an official event in Taiwan where the company officials pronounced the One M9 mini as dead. It was followed by company’s resolve to bring more large size smartphones which have a bigger market with respect to smaller size versions. The company has made a road map for its smartphones featuring 5 inches or larger screen size. This announcement however made us to expect smartphones of HTC growing in their size.
This is also another blow back for the compact smartphones which have been losing their market since the emergence of bigger size smartphones. Bigger screen smartphones are now available in both budget and high ranges with both quality and nice features.
However, many manufacturers have yet not left the section of market at all. Let it be the Sony, Samsung or the HTC itself with its One mini and One mini 2 there are still many well known compact devices ruling out in the market. But the current step taken by the HTC least expresses the downward market of the compact smartphones. The company seems to target the growing demand of its flagship in Asian market specifically by more competitive and bigger smartphones.