First-day pre-orders of new larger screens iPhone 6 and iPhone 6 Plus, hit the milestone of record breaking four million pre-orders. The numbers are double than the two million for iPhone 5 models in 2012.
The analysts are assuming the first week sale of iPhone 6 and 6 plus to be around 10 million as the pre-orders were assumed 40 percent similar of first weekend sales for the iPhone 5.
Tim Cook, the CEO of Apple, said,
“Pre-orders for iPhone 6 and iPhone 6 Plus set a new record for Apple, and we can’t wait to get our best iPhones yet into the hands of customers starting this Friday.”
Many customers may have to wait for there pre-ordered 4.7-inch iPhone 6 until October as demand outstrips supply. In a statement, Apple said, “Demand for the new iPhones exceeds the initial pre-order supply and while a significant amount will be delivered to customers beginning on Friday and throughout September, many iPhone pre-orders are scheduled to be delivered in October.”
The new iPhone models will be available to customers in its stores in the US, Canada, Australia and some other countries. AT&T Inc, Sprint Corp, T-Mobile US Inc and Verizon Wireless and some Apple authorized resellers will also start selling the phones on Friday.
The pre-order numbers of iPhone 5Ss and 5Cs, launched last year, were not revealed by the company but it sold 9 million in the first three days in stores. One of the reasons behind the good sale at that time was the launch of iPhone in Chinese market.
Analysts say that because of first weekend sales being more inductive of supply than demand, Apple is expected to sell out every iPhone it can make, through October.
The new iPhones will come equipped with “Apple Pay”, Apple’s new payments service that allows users to pay for items in stores with their phones.