Magic Leap brings real time augmented reality promotional video

Magic Leap, the Google backed augmented reality company, comes up with a video showing us what lies beyond the limits. The company enjoying Google’s $542 million backing shows its ultimate capabilities in the technology world. In the short introductory clip we can get an idea of waving robot and rotating solar system.

Before this video we had one by the Magic Leap early in March this year. That earlier video was based on the WIP gameplay clips that were heavily edited for magnificent effects. This time it comes with a pre-note that states that the video is created without any special effect.

As claimed by the company without any special effects and composing the video may give us a closer-to-reality view of the promoted technologies. But it is yet failed to bring any hands on demo which is obviously the best way to get the technology and its operational limits.

We can compare it with Microsoft HoloLens that got a remarkable response by the tech lovers after its real time show off. Thus it is only after watching the video that you will be making assessment whether Magic Leap has done another marketing stint or there is anything beyond that.

Company’s chief alongside the video discussed about some key steps under consideration for future projects. The CEO discussed the WSJDLive 2015 and expressed that the company is aiming at an ’operating system for reality.’

The company however doesn’t seem expending its operations as it has kept its tools restricted to limited developers. The larger developers’ community is yet to wait for any advance step by the Magic Leap to participate in the projects.

Though the company has maintained the level of secrecy so far, it is reportedly working on various areas. Thus we expect many good announcements out of Magic Leap labs next days. is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Read about our Affiliates Disclosure Policy here.