We know that Samsung is the biggest smartphone maker in the world, Apple is the second in that list. Do you know about the third? Any guess… LG? Lenovo? Nokia? Sony? No . It is a Chinese smartphone making company Xiaomi which has become the third largest smartphone company in the world.
Xiaomi is one of the fastest growing smartphone maker in the world and currently ranked number three. The founder and chief executive of Xiaomi Lei Jun said on Monday that the company has just raised $1.1 billion in its latest round of fund raising and now the value of the company is $45 billion which is bigger than some leading smartphone makers like Motorola, LG,and Sony.
Xiaomi Co founder Bin Lin said in its Facebook message on Monday that they will strive to continue bringing innovation to everyone, with a goal of producing high quality, high-performance devices with great user experience. He also said that they will unveil their next flagship device In January 2015.
According to analysts, the Chinese smartphone maker has managed this success so quickly by focusing on China and its few nearby high growth countries. In china Xiaomi is Number 2 smartphone brand. Recently the company has started selling phones in China’s neighboring countries like Indonesia, Mexico, Russia, Thailand and Turkey and India.
The analysts says that Xiaomi’s low price strategy helped it a lot to get this milestone. The company has managed this achievement in the markets by offering super low price phones with online only sales. Xiaomi dazzling Mi4 smartphone came in August 2014 and it was designed just like iPhone. Mi4 smartphone proved iPhone killer at least in China.